Brand Design for Creative Small Business Owners Who Were Never Meant to Blend In

You've spent way too many hours trying to DIY a brand that matches your expertise, only to end up with something that feels... meh.

If this sounds all too familiar, you’re in the right place!

Three colorful digital book covers over a plain black background. The left cover is titled "AFTERCARE" with a green and white design, the middle cover is titled "GOLDN" with a dark green background and pink text, and the right cover says "NOW BOOKING" with a yellow background and black text. Each cover features small graphic elements and a pastel-colored heart at the bottom.

Let’s be real for a sec: your brand deserves better—and so do you!

Here's what I know about you: You're crazy talented at what you do. Your clients rave about your work. But when it comes to your own brand? You're stuck in DIY purgatory, piecing together logos from Canva and hoping something sticks.

The problem isn't your vision—it's that you don't have time to become a graphic designer and brand strategist on top of everything else you're already doing.

Here’s what my past brunch dates are saying… 🥰

  • Logo featuring overlapping stylized letters 'Q' and 'S' with a star symbol inside the 'Q', on a light blue circular background.

    Chrissy A.

    QUEEN OF SWORDS ELECTRO

    “Marci is the best! They walked me through every step of the process, making it fun and accessible. I am OBSESSED with my website!”

  • A green circular badge with scalloped edges, containing pink and white text that reads 'GOLDN HOUR'.

    Michaela V.

    GOLDN HOUR NAIL STUDIO

    “I had so many other small things to think about when opening a new business. Having Marci design my branding saved me so much time and stress. Definitely worth every penny. “

YOU DON’T HAVE TO DO IT ALL, FRIEND.

You signed up to be a business owner, not a designer, digital marketer, or brand strategist…

✓ Your services command premium prices, but your visuals scream "budget option".

✓ You're drowning in the overwhelm of learning design software, color theory, and brand strategy.

✓ You feel invisible in your market—like you're shouting into the void.

✓ You've spent countless hours trying to create a cohesive brand, but it still feels disjointed and "off".

✓ You know you need professional branding for small business growth, but you're not sure where to start.

✓ Creating social media content is a struggle because you don't have a clear visual direction.

STRATEGY-DRIVEN DESIGN THAT DOESN’T COMPROMISE ON VIBES

Good branding looks pretty. Great branding does the heavy lifting for you. Mine does both.

DONE-FOR-YOU SERVICE

You focus on what you do best while I handle every aspect of your creative brand design

STRATEGY-FIRST APPROACH

We start with a deep-dive call to align on visuals that actually convert (not just look cute)

I’VE BEEN IN YOUR SHOES!

As a service provider myself, I intimately understand the struggles and needs of creative entrepreneurs

GUIDED BRAND MESSAGING

While I craft your visuals, you're walked through creating your vision statement and USP

DON’T WORRY, I’VE GOT YOUR BACK!

Here’s how we get your brand from forgettable to fan favorite…

The House Recipe is my signature creative brand design process that takes everything off your plate and puts a cohesive, strategic brand in your hands—one that reflects your expertise and attracts clients who can't wait to work with you.

TURN YOUR BRAND FROM “MEH” TO “HELL YES” WITH →

🧁 CRYSTAL-CLEAR MESSAGING - We'll nail down exactly who you serve and how to speak their language (no more generic "I help everyone", I promise you don’t want that!)

🧁 EFFORTLESS CONTENT CREATION - Custom social media templates that make posting feel like a breeze instead of a chore.

🧁 MAGNETIC BRAND RECOGNITION- A visual identity so cohesive and compelling, your ideal clients will spot you from across the internet.

🧁 PREMIUM POSITIONING - Branding that matches your high-level services and justifies your premium prices.

Instagram profile page for GOLDN HOUR PDX NAIL STUDIO showing posts about nail art, studio decor, and booking information.

The House Recipe 🥞

Green oval banner with dark purple text that says, 'Now booking June + beyond!'

MADE-FROM-SCRATCH BRANDING THAT’S ANYTHING BUT BLAND:

🧁 DEEP DIVE STRATEGY CALL
We get crystal clear on your vision, values, and the clients you're dying to attract

🧁 MOODBOARD + VISUAL DIRECTION
The roadmap for your entire brand aesthetic (no more second-guessing color choices).

🧁 ONE-CONCEPT BRAND DESIGN PROCESS
Instead of 50 half-baked options, we refine one concept based on your moodboard throughout the project.

🧁 LOGO SUITE + TYPOGRAPHY STACK
Everything you need to show up consistently across all platforms.

🧁 BRAND RECIPE
Your brand recipe is your secret ingredient to staying on brand at every touchpoint.

🧁 SOCIAL MEDIA TEMPLATES -
Custom templates made in Canva that make content creation feel effortless instead of overwhelming.

TIMELINE: 3-4 weeks
INVESTMENT: Starting at $3,400

In just three weeks you’ll…

IMPLEMENT BRAND MESSAGING THAT TAKES YOUR DREAM CLIENT FROM LURKING TO BOOKED.

HAVE A COHESIVE VISUAL IDENTITY THAT MAKES YOU INSTANTLY RECOGNIZABLE.

BUILD BRAND CONSISTENCY AT EVERY TOUCHPOINT, INCREASING BRAND LOYALTY.

BRING IN LEADS FROM SOCIALS BECAUSE YOU FINALLY FEEL EXCITED TO POST.

From Bland to Perfectly Baked Brand in 3 Steps

So you can get back to doing what you do best, while I handle the heavy lifting.

BRUNCH DATE WITH MARCI 🥞

We kick things off with a deep dive into your business, goals, and brand vibes. Think of it as a super casual-but-strategic brunch date—coffee optional, but recommended.

DESIGN TIME ☕

Time to whip up something delicious. We’ll fine-tune every element—logos, colors, typography, and beyond—until everything feels unmistakably you and ready to turn heads.

LAUNCH WITH CONFIDENCE

Your new brand is prepped, polished, and ready to turn heads. With an easy-to-follow launch guide, you’ll feel confident rolling out your fresh look (and maybe flexing a little).

Don’t just take it from me…

HERE’S WHAT THE BRUNCH DATES ARE SAYING

An emoji with tears of joy and crying emojis, expressing happiness and relief.
Text messages saying 'AND OH MY GOD' and 'IT LOOKS SO GOOD WTF' in speech bubbles.
Text message saying, 'Marci I love you what the hell. this is perfect. lets move forward.'

Still got some questions?

I’VE GOT THE ANSWERS!

  • Typically no, unless I designed them to start! I am building you something new & rooted in strategy. Trying to maintain your current visuals can hold back the creative process.

  • After our initial discovery call, you’ll only need to allow for about 30 minutes or so a week to work through the guided branding exercises.

    You’ll also need to provide feedback during the process. Concepts are presented over Loom and dropped in your client portal for you to review at your convenience.

  • Revisions are a normal part of the design process. I have detailed guides on how to give helpful design feedback to keep the process moving forward. Each project offers 2 revisions, which are rarely needed. If for some reason we need more, they are available through my hourly rate.

  • I specialize in design for creative entrepreneurs and service-based businesses. Think estheticians, therapists, hair stylists, coaches, jewelers, ceramicists, and artists.

    If you’re passionate about your work and ready for personality-packed branding, we’re probably a great fit!

  • The House Recipe starts at $3,400. We’ll discuss your specific needs during your discovery call to determine the final investment.

HANDCRAFTED BRANDS

CUSTOM SQUARESPACE

SWEETEN UP YOUR DIGITAL HOME

HANDCRAFTED BRANDS ★ CUSTOM SQUARESPACE ★ SWEETEN UP YOUR DIGITAL HOME ★

Meet your ADHD & matcha-fueled design bestie

A feminine-presenting person sitting on the floor, smiling, with blonde and black hair, wearing glasses, a black sleeveless top, checkered black and white pants, and black shoes, tattoos on her arms, in a bright room with a white wall and window.

Being a small business owner changed my life. I went from underpaid and undervalued to having a job I felt genuinely excited to work on every day.

That's exactly why I'm obsessed with working on brand and web design projects for other creative entrepreneurs. I want to help you experience the independence and success that can come from small business ownership.

I've spent the last several years learning all the ins and outs of brand strategy, web design, and SEO. So I totally get the overwhelm of trying to wear every single hat in your business.

I love watching service providers go from their scattered DIY vibe to a “omg, I need to work with them” digital presence.

Your One-of-a-kind Brand Recipe Awaits

YOU DESERVE A BRAND THAT ENHANCES YOUR BUSINESS INSTEAD OF WATERING IT DOWN.

Pink oval sticker with brown text saying, "Only two spots available every month!"

No more DIY disasters. No more feeling invisible in your market. No more attracting clients who don't value what you do.

It's time for creative brand design that actually does the heavy lifting for you—so you can focus on what you do best while your brand works 24/7 to attract those dream clients.